Honda Motor (China) Investment Co., Ltd. (HMCI), a wholly-owned Honda subsidiary in China, staged the world premiere of the Concept D, a concept model for a new SUV model under development, at the 2015 Auto Shanghai.
The Concept D shows the direction of a mass-production SUV model which is currently being developed exclusively for the China domestic market as a top-end SUV model that offers high-quality driving and a spacious cabin.
Equipped with advanced safety technologies and other advanced features, a Concept D-based SUV model will go on sale from both Guangqi Honda and Dongfeng Honda, positioned as a new flagship model of Honda in China.
"Including this Concept D, which is a proposal for a new value that only Honda can provide as the pioneer of the SUV market in China. We would like to continue providing attractive products equipped with our advanced technologies to our customers in China. Toward this end, we will accelerate the localization of our business in China." Seiji Kuraishi, President of HMCI